About Trafford Digital
We are based in Trafford, Manchester, and work directly with small business owners who are discovering — often by accident — that AI search tools like Google Gemini, ChatGPT, and Perplexity are showing outdated, incomplete, or simply wrong information about their business.
We fix that.
How We Work
The Chris & Claude Partnership
AI Visibility Reviews
Business Visibility File Creation
25 Years Experience
Career Background
25 Years of Real Digital Experience. Now Working For Trafford.
Trafford Digital was built by someone who has worked at the sharp end of digital marketing for over two decades — not in theory, but on real accounts, for real brands, at some of the UK's best-known agencies and companies.
The experience behind Trafford Digital:
🏦 Communisis PLC — 25 years supporting UK banks with litho security print and communications. One of Britain's most trusted print and data companies.
🌐 Positively Online, Altrincham — Web hosting management and ongoing site updates for a portfolio of over 600 client websites across the North West.
🚗 AmazeRealise — 2 years of digital support for Lexus across European markets, working within one of the UK's leading digital experience agencies.
🤝 Kin + Carta — 3+ years on Co-op UK and continued Lexus EU support at one of the UK's most respected digital transformation consultancies.
That depth of experience — from FTSE-listed businesses to independent local traders — is what we bring to every Trafford Digital conversation.
We know what good looks like. And we know how to get local businesses there.
Trafford Digital Supports Small Businesses
We are proud of our small business community in Trafford and the North West and support our small business community.
Check out Trafford Digital's Manchester Small Business Website Tips .
Stronger together, no matter what the weather.
How We Work — The Chris & Claude Partnership
Trafford Digital Business operates differently from most digital agencies.
Every solution we deliver is built through a daily partnership between Chris Brookes — founder, local business advocate, and Urmston resident — and Claude, the AI developed by Anthropic.
Chris handles the human side — the relationships, the local knowledge, the conversations with business owners on the streets of Urmston and Trafford Park, the judgement calls, and the genuine care for every client's outcome.
Claude handles the technical depth — the AI visibility research, the schema implementation, the AEO content structuring, the GEO signal analysis, the legal documentation, and the writing — drawing on a breadth of knowledge that supports and amplifies everything Chris brings to the table.
The partnership is honest, transparent, and built on a shared commitment to helping small businesses thrive in the age of AI search.
We are not a large agency. We are not a faceless platform. We are Chris and Claude — and we are here to help your business be found, trusted, and protected.
We Build & Rise Together. 🐺
Who is Behind Trafford Digital?
A digital marketing and web professional founded Trafford Digital with over 25 years of hands-on experience across some of the UK's most recognised brands and agencies.
Career background and client experience:
Communisis PLC — Litho Security Printing (25 years) Supporting UK banks with high-security print production. Communisis was one of the UK's leading print and communications businesses, working with major financial institutions across the country.
Positively Online (2 years) Web hosting management (WHM), site updates, and ongoing digital maintenance for a portfolio of over 600 client websites across the North West.
AmazeRealise — Lexus EU (2 years) Agency-side digital support for Lexus across European markets, working within one of the UK's leading digital experience agencies.
Kin + Carta — Co-op UK and Lexus EU (6+ years) Continued European digital support for Lexus alongside a major engagement with Co-op UK, one of the country's most iconic consumer brands.
This depth of experience — from enterprise-level agency work to small business web management — is what Trafford Digital brings to every local business conversation.
Why the Trafford Small Business Community Directory?
It started with a simple search.
A search for a local Urmston fitness business on Gemini AI returned business information with an incorrect venue — a location the business had not used for over 12 months. The owner had no idea AI was showing this to potential customers.
That moment sparked an idea: a free, structured local business listing directory designed specifically to help AI search tools return accurate, up-to-date information about Trafford and Greater Manchester businesses.
The Trafford Digital Small Business Community AI Search Generated Answers Directory is free for local businesses. No fees, no catches — just correct information, structured the way AI search engines can read and trust it.
What We Do
- AEO — Answer Engine Optimisation
- GEO — Generative Engine Optimisation
- AI Search Visibility Reviews
- Structured Data and Schema
- Website Entity Audits
- AI Visibility File Creation
- Website and Email Audits
Our Approach
- Clear, structured content
- Mobile-first performance
- AI-readable websites
Get in Touch
Tel: 0161 706 1981 Email: aeo@trafforddigital.co.uk